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It is absolutely no secret
that business-to-business marketing requires a different set
of skills and a different level of handling than the average
business-to-consumer transaction. This is especially true when
the calls are targeted to "C Level" prospects. At
Edge Teleservices we understand those differences and appropriately
deal with them in order to maximize our clients' investment.
Some of our clients require a "total account management"
approach, where our agents act as "Virtual Account Managers"
on the client's behalf. For programs like these, we train and
staff with professionals who are able to interact with the B-B
customer in a blended outbound / inbound environment.
Other clients simply require that we move past the "gatekeepers"
and place their offer in front of the appropriate "C-Level"
prospect. Closing these prospects successfully occurs in any
number of ways including: appointment set, approval for field
rep to make the next contact, sale closed, etc. We have also
developed a unique web-based appointment setting tool that allows
the clients' field reps to see the appointments we have set
for them in real-time.
Edge has operated both inbound and outbound programs in the
B-B sector for companies that are in the industries of Telecommunications,
Finance and Banking, Publications, Broadcasting, Training, as
well as a variety of others.
Yes,
I'd like to talk to Edge.
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